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Copyright Nation Media Design | 2017
 

Design

Design is an investment, not an expense. At the risk of stating the obvious: It’s not enough to design a nice-looking product; it also has to be usable, and if you are to extract the largest ROI from a product, its usability—which generally refers to ease-of-use—takes...

hat was once taboo in website design has made a complete resurgence as one of the most popular techniques in recent years as users are finding a new love and appreciation for sites where scrolling is a necessity. Shedding its old stigmas, scrolling is reinventing...

     Business and marketing experts urge small business owners to "brand" their businesses with a logo and a set of consistent marketing materials — a brand identity system. But they rarely explain the reasons behind this advice. A logo and consistent marketing materials can...

Bias design mistakes designers make all of the time. Everyone has biases. We all like to think that we are level-headed, rational people, but our brains are actually hard-wired to jump to conclusions. As designers, our biases seep into our work and cause us to create...

Web design has come a long, long way since the 1990s, when things like GeoCities and AOL dominated the Internet. Design itself has evolved, along with a deeper understanding of principles like usability and the user experience. There certainly hasn’t been a lack of studies...

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